The Advantages of a Smaller, Personalized Supplier of Generic Pharmaceuticals

As a pharmaceutical distributor, wholesaler, or pharmacy, you have many options when selecting a supplier. There’s a commonly accepted sentiment that working with a larger vendor is a smarter, safer, choice, but that sentiment fails to recognize many of the realities of working with a larger vendor vs. a smaller, more personalized supplier. 

When you choose a smaller pharmaceutical supplier like Westminster Pharmaceuticals, you gain benefits you won’t get with a large enterprise. We’re more nimble, innovative, eager to please our customers, flexible with pricing, and laser-focused on customer service.

Learn about what sets us apart and the benefits you’ll enjoy as a Westminster Pharmaceuticals partner:

Prioritized Communication

Our smaller, focused team provides swift and seamless communication, responding to your deadlines or getting answers to important inventory availability questions quickly. Our fast communication turnaround time ensures you can drive your timelines and avoid unnecessary delays – no waiting for days for a response.

Agility

Agility among pharmaceutical suppliers was proven important in the face of the pandemic, and those who couldn’t pivot decisively faced long-term issues as they struggled to adjust to the new needs of the market. Our leaner business model empowers our agility in response to the ever-changing demands of our customers and consumers. We can adapt to change as needed and don’t require a long line of leadership to sign off on decisions, allowing changes to go into effect almost immediately.

Flexibility and Innovation

Another benefit of working closely with a personalized generics supplier is the flexibility we provide our customers and the innovation that drives us to do things or think about things in new ways that large enterprises may not. While they may be required to adhere to certain strict pricing structures, we can offer some flexibility with pricing as well as specific contract terms to ensure a win-win partnership.

Our innovative thinking also allows us to help customers problem-solve a number of issues, including inventory shortages, delays, and more, coming up with unique solutions to ensure high-quality, affordable generic medications are available to those who need them.

Service-Centric Business Model

While Westminster Pharmaceuticals provides generic pharmaceutical products, we’re heavily focused on service to our partners. It’s more than “just business” to our team. We know our pharmaceuticals give patients relief, keep them healthy, and provide them with a meaningful quality of life, and we understand the importance of our role within the supply chain to ensure timely, affordable access to these pharmaceuticals. 

We take that responsibility seriously, providing tailored, personalized service to our partners because our deep level of relationship allows us to understand, predict, and respond to their unique needs efficiently. We know that by serving and supporting our partners, they can better serve and support the consumers who rely on these medications.

Specialized Expertise

While an expanded breadth of categories can be appealing, it’s important to remember the saying, “a jack of all trades is a master of none.” Our focused, specialized expertise in generic pharmaceuticals allows us to be more hands-on and involved, so we have greater pride in our products and a stronger commitment to keeping our customers happy. As experts in our product categories, our customers don’t have to search long or hard for answers. They know they can come directly to their sales rep and get the information they need quickly, with a personal touch. 

High-Quality Team

A smaller team doesn’t mean a weaker one. With a leaner team, each of our team members plays an important, active role, and adds value to each of our partnerships. From our pharmacovigilance department ensuring drug safety and effectiveness to our dedicated contract compliance team, relationship-driven sales managers, and recognized leadership, every Westminster Pharmaceuticals team member is invaluable and contributes to partner satisfaction.

We know just how important a role your pharmaceutical supplier plays in the overall supply chain, and we know that your choices are many when selecting the right one. While large companies may have large numbers to match, our focused, personalized approach to partnerships allows us to pass on several benefits to our partners, ensuring the highest level of service and safe, affordable, high-quality generic drugs in an efficient manner.

Strengthen your business with a Westminster Pharmaceuticals partnership. Contact us at 1-888-354-9939 or email your business development inquiries to Jonathan Olive, Head of Business Development, at jolive@wprx.com.

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